In our experience and from our knowledge, we have developed analytical tools which consider the areas

Marketing
Company Objectives
and Personnel

in one context.

Here one focal point is the strengths and weaknesses profile at set levels. In the centre one has the definition of targets and, above all, a catalogue of actions to acheive these targets.

Whilst working on the company analysis along with our specialists from the area to be dealt with, such internal positions as

procurement, production, marketing, sales and services, questions are asked regarding methods and functions. Subsequently, using expert knowledge and a database, the objectives to be set are agreed with the business management and an action plan is devloped with both staff and management. This is then compared to the personnel analyses in order to assess whether the company has sufficient resources in terms of personality, interest and intellectual potential.